Introducing the global detergent index

As the Clean Cloth Nappies community has grown and become more international, we’ve run into a bit of a detergent dilemma – specifically, a detergent index dilemma.

Right now, we have three separate indexes on our website: one for Australia and New Zealand (where most of our members are), one for the UK, and another for North America.

That setup used to make sense, but things have gotten more complicated. Big brands like P&G, Henkel, and Unilever sell the same detergents all over the world, sometimes with the same name and formulation. It is also tricky to provide a seamless navigation experience for our non-Aussie/Kiwi users between the different indexes.

So we were stuck with a choice: either list the same detergent multiple times for each region, or find a better way to handle it.

We decided to go with the second option. 😌

An all-in-one index

We’re combining our 223 different detergents into one global index. While we’re at it, we’re cleaning up duplicates and tightening up listings to make everything clearer and more accurate.

The way we review detergents has evolved a lot over the past decade as we have learned more about laundry science. Some of the listings are pretty old as well, so this update has been a long time coming.

We haven’t announced it in the Facebook group yet, but it’s too good not to share.

This is just part of the overhaul. Stay tuned, we are working on more improvements right now to bring you the best and most useful detergent index yet. 👊